Tag Archives: working life

Lindsay’s In Business: PART 73: Warmth

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What happens when you realise your path is entrepreneurship rather than employment? Lindsay takes up the challenge and shares an account of her journey as it unfolds…

I am feeling a deep sense of warmth.  Like I know I’ve won a big prize, but it hasn’t been announced yet. Let me just revel in this, if you please. I deserve to bask in this warmth.

The warmth comes from knowing I have 2 big contracts coming up after the summer.

It comes from setting up a mini training with my best 15 potential delivery partners – to get them competent and comfortable with explaining and delivering Mirror Mirror to clients.

It comes having lined up 4 of those training sessions – 2.5 hours each;  2 x face to face in Den Haag and London and 2 x virtual – and everyone being keen to join.  It comes from having developed and uploaded 8 x pre-read documents and 5 x pre-watch mini videos to a learning site and getting great coaching and feedback on those from virtual learning consultants Judy and Steve McCann.

It comes from having yesterday seen the final set of reports that will be automatically produced on our new reporting system – and those reports looking great.

It comes from knowing that having spent carefully and wisely, I have funds to do what I need to do for the rest of the year.

And it comes from multiple seeds starting to sprout on business developments and other fronts too.

It seems as if every call / skype meeting / interaction that I’m having about Mirror Mirror is energised, positive, productive and in the flow.

I counted up the number of people now in the Mirror Mirror ‘ecosystem’ as suppliers, contributors or partners – across Product Development, Business Development, Delivery and Management.  They are 35 people I am working with, that I believe in, who are pushing forward with me to get this to fly.

I spoke to one of my ad-hoc advisors yesterday. An experienced ex-CEO with an outstanding track record of success.  I’m lucky to get his time. His advice at this point was indeed:

  • Push through. You know what you have to do and do it your way.  Trust your gut and make your own decisions (after consulting others where you need to, of course). Because if they’re not your decisions, it’s not your logic and you can’t really learn from what doesn’t go wrong.  You have enough experience. Find your leadership style and make it work.
  • Make sure you trust that the people around you can honour your expectations – and if they don’t, stop collaborating with them.
  • Be commercially savvy – .

My modus operandi so far has been to be so grateful for the inputs of anybody to helping develop this concept that the thought of rejecting anyone didn’t exist. But now it’s crunch time. I can’t fall back on that habit.  Every spend has to work for me.  Every delivery has to be excellent.  Every week of work has to move this forward.

But it’s ok.  I’m not tied into contracts I can’t get out of. I’ve spent a long time finding those 35 people.  But ensuring high-quality contributions is now on my radar.

Mirror MirrorWe identify and close alignment gaps between people in organizations to improve engagement and performance.

Your story, our platform: If you’ve got a story and would like to share it with other Femflectors, please let us know. Femflection is all about transferring learnings to help others, be they big or subtle. We want to connect with your feelings, your learnings, your reflections or your hopes for the future – in blog or interview format. Express yourself here. Get in touch with us via anja.uitdehaag@femflection.com

For more content visit our website http://www.femflection.com

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Lindsay’s In Business: PART 71: Devil’s in the detail

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What happens when you realise your path is entrepreneurship rather than employment? Lindsay takes up the challenge and shares an account of her journey as it unfolds…

I’m getting on with everything after having had a couple of weeks off. Nothing big to tell you, except about nuance and how important details are in getting things right.

For example, apparently there’s a 33% higher response rate to a more personalised communicationsthan generalised communications.  It takes a little more time to customise, but it’s detail well worth paying attention to.

Here are a more on those lines I’ve found:

The devil is in the detail with …. social media

Social media experts will tell anyone that investing in social is a great idea.  But there’s a payback scale to watch out for before you spend time or money:

  • Level 1 –how much people know the concept – WHAT you are selling (such as socks, widgets)
  • Level 2 – how much people have seen the brand you are putting to that product or service
  • Level 3 – how many touch points people have had with your brand and product or service, and the quality of those (such as heard a presentation, read an article, experienced the product).

The lower you are on that scale, the less effective social media marketing will be – because the extent to which people can relate to your offer determines their likelihood to react.

MBTI is a very well known, widely implemented psychometric tool. Social media promotions will probably get a return on investment.

Mirror Mirror however, is actually selling something people don’t know they need, the brand is not at all known, and people are very unlikely to have experienced its story, philosophy or process.

Everyone needs a digital footprint, however.  That’s why I’ve decided to go for a marketing plan with 95% relationship building and 5% online PR.

Now I can focus better.

The devil is in the detail with …. data reporting

Now that we’re more than half way through building up our new reporting tool based on Tableau, I can see our draft report formats in a new light.

The way that lines are shaded, that blocks are coloured, that space is made on a page of data is absolutely critical, let alone bringing the numbers together in a way that tells an insightful and compelling story.

The devil is in the detail with …. almost everything, it seems… Gone are the days of flippant, adrenaline-fuelled, gut instinct.  Boring, but better, I guess 😊

Mirror MirrorWe identify and close alignment gaps between people in organizations to improve engagement and performance.

Your story, our platform: If you’ve got a story and would like to share it with other Femflectors, please let us know. Femflection is all about transferring learnings to help others, be they big or subtle. We want to connect with your feelings, your learnings, your reflections or your hopes for the future – in blog or interview format. Express yourself here. Get in touch with us via anja.uitdehaag@femflection.com

For more content visit our website http://www.femflection.com

Lindsay’s In Business: PART 70: We have lift off

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What happens when you realise your path is entrepreneurship rather than employment? Lindsay takes up the challenge and shares an account of her journey as it unfolds…

What a high – I feel as if we’re lifting off!  A big part of the boost is working as an associate of this consultancy in London with my mate Mr. P.  He’s just GREAT.

Meeting in London last Tuesday.  Insurance company.  Our contact there is a personal friend of Mr. P.  Within an hour, the guy is sold and wants to send our pitch up to his HR Director. Apparently, the timing is perfect, the company motto is ‘People First’, and they’re going through lots of changes that need some kind of support. It fits.  I’m heartened.

We walk down the road to a café.  Mr. P gets a sandwich. I grab some soup.

Next up is a well-established training company.  Again, our guy there is a personal contact of Mr. P.  Within an hour, him and the Director of Learning he brought along to the meeting with him are sold.  Apparently, the timing is perfect because they recently launched a ‘team productivity’ training programme and it flopped. They need something in its place right now.  Mirror Mirror slots straight in.  I never thought of it as a training programme before, but people going through Mirror Mirror learn how to be more effective together.  Wow.  Next steps, I write the training materials, Mr. P organizes the contract.  It fits. Again. I’m ecstatic.

Mr. P goes back to his office.

And to finish the afternoon, is an appointment I’d set up for myself. They’re a huge start-up out of San Francisco who basically run an app that delivers targeted content to employees and gathers employee feedback data.  I’m thinking they could do with something extra that adds 5 levels of sophistication to this transactional feedback loop, right?

The European Manager took an interest.  Could lead somewhere…  somewhere big.

I did get a bit neurotic about that appointment a few days in advance, to be honest.  It is the kind of situation where they could buy a ditty-bitty like Mirror Mirror up, if they liked it.

What scared me is that I could feel in my heart of hearts that I’d have to accept if the offer was half-decent.  Why? Because as much as I love Mirror Mirror, I’ve had three years of scrabbling around trying to sell it with NO funding, NO organized marketing, NO pre-established brand or credibility, and NO big product all figured out, like the guy from the San Francisco app had when he started selling his app in Europe.

But it’s amazing how two good sales meetings can turn one’s confidence.  Now I’m all cool.  I’m just fine as I am. I’d have to think about an offer.

Now, if this training company and their endless contact list gets going, I need to prepare myself:

  • To turn my little one-man-band into an established, incorporated company
  • Completion of our Tableau-based reporting tool
  • Some trained delivery agents
  • A pretty good administration system to make sure all the contracts and invoices are properly processed.

And that’s what I’m going to spend the summer on. People are starting to buy. WOW!!!!!!!!

Mirror MirrorWe identify and close alignment gaps between people in organizations to improve engagement and performance.

Your story, our platform: If you’ve got a story and would like to share it with other Femflectors, please let us know. Femflection is all about transferring learnings to help others, be they big or subtle. We want to connect with your feelings, your learnings, your reflections or your hopes for the future – in blog or interview format. Express yourself here. Get in touch with us via anja.uitdehaag@femflection.com

For more content visit our website http://www.femflection.com

Lindsay’s In Business: PART 65: Getting the whole experience right

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What happens when you realise your path is entrepreneurship rather than employment? Lindsay takes up the challenge and shares an account of her journey as it unfolds…

There’s one café in the town I live in that is just packed.  Several other café’s in the same street look embarrassed being so empty in comparison. It’s called Kek and I usually avoid it because I don’t like busy places. But last week, a friend texted me to suggest we meet up there and it was too late to try changing venues by the time I got the message.

She was already there when I arrived, and it looked like the chair opposite her was the last one available in the whole cafe.  It was bustling and I tried not to bristle with hostility for the lack of space.

Over the following half-hour I didn’t realise how much the experience there had seduced me: it was such a subtle transition. The service was impeccable, the delivery was prompt, the coffee was presented with care and tasted great, the ambiance was warm and relaxing, the décor was fascinatingly homely – with that kind of bohemian, natural mix-and-match look, without looking overdone or pretentious. The music was funky and not too loud.

There’s actually a sign they have to use at the front door informing people how to queue without getting in the way of the cyclists outside – it’s that popular.

They’ve got it ALL RIGHT.  All of it. Every aspect. It’s an inspiration.  And that’s where I’m going with Mirror Mirror now.

I delivered a workshop for a small consultancy in London last week.  I know one of the guys there – he’s fantastic – very professional (another inspiration) and he’s helped get me in to this consultancy to help their team as well as to show them how it works so they can offer it to their clients.  We’ve already been working hard to submit 3 proposals to their clients, which is exciting.

My consultancy contact loved the Mirror Mirror report and workshop – he’s such a fan. Afterwards, he said

“Why don’t you print the report on thicker paper, add a field ‘Your Name’ and some spaces for notes, so that people in workshops can make it their own?  You could put it in a proper binder so it looks like something they want to keep.”

So cool.

We are starting to hone every aspect of the user experience.  Our last customer told me they loved how we customised our process to suit them. Right now, I’m on a train to Cologne for a workshop to set up our first database.  With this we’ll be more able to add / change questions and their phraseology. And we are starting to gather enough benchmark data that we’ll be able to include comparison stats in our reports.

The report we issued for the consulting organization earlier this week included ‘error bars’, which shows the average score per item as well as what the highest and lowest scores are.  This is very important detail when you want to know where the team is already aligned. I can’t tell you how long it took to pull that together – and it seemed to be one of those problems that seems to be difficult even though there was always some kind of reason why it didn’t happen – but we kept going with it and will never go back.

My ‘chat’ / pitch is getting much better after so much practice.  I’m constantly updating our customer facing materials as the explanation improves.

One of the clients we are pitching too loved the slides we sent him before a meeting so much that we didn’t need to go through them at all – they had already accelerated our conversation.

Amazingly, I’m getting compliments on how I’m doing as a facilitator and feel ready to facilitate any group, no matter how senior.  It’s moving forward.

I did have a bit of a dip last week as 3 possibilities I had been chasing last year fell through (budget / priorities / other) but that was then.

Yesterday I submitted another proposal to a global foods organization I’ve been courting for a while – and got on well with my contact there when we finally got to meet on my last London trip.

I do get feedback that the global consultancies already have offerings like this. But that’s where I can compete. They wrap it up in months-long consultancy packages.  Mirror Mirror is a lean intervention and clients seem to be very happy.  That’s what I’m working on.

Someone indicated that they thought my progress hadn’t been that fast after 2 years of having the product on the market.  A while back, that thought would have hurt.  These days, I just disagree.  Sod what they think.

This isn’t just a consultancy offering it’s a proprietary process in constant development.  Areas on my list to progress are legal and financial. I’m outsourcing jobs on graphic design, data management, platform development and marketing.  I’m doing business development, working up delivery partners, building up my knowledge in multiple disciplines, talking to universities about research proposals, and the list goes on.  I’m fully busy and not for the sake of it, I don’t think!

Now I’m going to do things at a pace that makes sense.  I have the luxury of the family loan I got at the end of last year to do that.  I spend wisely, work hard, and I’m aiming to be the best.

Mirror Mirror – … because a collective focus, with each team at the centre, drives performance.

Your story, our platform: If you’ve got a story and would like to share it with other Femflectors, please let us know. Femflection is all about transferring learnings to help others, be they big or subtle. We want to connect with your feelings, your learnings, your reflections or your hopes for the future – in blog or interview format. Express yourself here. Get in touch with us via anja.uitdehaag@femflection.com

For more content visit our website http://www.femflection.com

Lindsay’s In Business: PART 64: We are beginning to see patterns

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What happens when you realise your path is entrepreneurship rather than employment? Lindsay takes up the challenge and shares an account of her journey as it unfolds…

It’s fascinating to discover that now, having some good experience, we are starting to see a pattern with the outcomes of Mirror Mirror. Having taken a step back over Xmas, a pattern is emerging. There usually is a core alignment issue at play within organizations that blocks effectiveness.  If you can spot that issue and start to unravel it, as we do, then other linked issues fall away. This means that while it can feel as if there are multiple problems going on that are difficult to track down and deal with, it may not be so chaotic.

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Lindsay’s In Business: PART 62: Momentum and Learning

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What happens when you realise your path is entrepreneurship rather than employment? Lindsay takes up the challenge and shares an account of her journey as it unfolds…

The Netherlands

On Friday 14 December, we discovered that some reports we had produced for an EU organization in Berlin were incorrect.  The reports were out of our normal scope, and created at the client’s request, for 15 managers based on ratings given to these four statements by people in their teams:

  • My manager sets clear goals and objectives
  • My manager is available to help with problems
  • My manager initiates discussions on progress
  • My manager provides feedback and direction as needed

This is part of a section of our work that looks at factors of team effectiveness that are mainly outside of the control of the team members themselves.

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We wish you an amazing 2019 ahead.

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 “You were put on this earth to achieve your greatest self, to live out your purpose, and to do it courageously.” – Steve Maraboli

Each year-end marks a new beginning.  The new year brings with it a world of possibilities. Always have the faith and the courage to achieve everything you desire. We are sure you can accomplish anything that you set your mind to this year.

Believe in yourself, follow your passions and live your dreams!

JUST REMEMBER:

Great inspiration comes from big dreams. However when it comes to incorporating new habits into our lives, small manageable changes are the easiest to make. Set those as specific, measurable goals and take action…..every day!

Thank you very much for your loyalty and support in 2018.

We wish you and your loved ones a sensational and successful year full of good things.

Happy New Year!

Femflection Team

 

Your story, our platform: If you’ve got a story and would like to share it with other Femflectors, please let us know. Femflection is all about transferring learnings to help others, be they big or subtle. We want to connect with your feelings, your learnings, your reflections or your hopes for the future – in blog or interview format. Express yourself here. Get in touch with us via anja.uitdehaag@femflection.com

For more content visit our website http://www.femflection.com